A Moonshot goal permeates the desire for growth in the tech industry. An audacious corporate goal that is supposed to inspire 10× thinking and bring in breakthrough outcomes. The inspiration for corporate moonshots comes from President Kennedy’s plan to land a man on the Moon. However, these corporate moonshots are often amiss. Let’s revisit the history to find out why.
On May 25, 1961, President John F. Kennedy set a bold goal for the American nation in his speech before the Congress: